I was listening to another indie writer talk about her business model that allows her to be a full-time writer. Besides books, she gets income from selling writing courses, speaking, and affiliate marketing.
That got me thinking about my business model. About 45 percent of my income is from book sales and another 45 percent is from articles. The other 10 percent comes from speaking. While I would love to see the book sales percentage much higher, I don’t think the article writing will ever disappear from my business model.
Article writing for me is obviously an income stream, but my articles are also seeds. I spread them liberally. Some will take root and grow. That growth might be humungous or it might be moderate. Some might sprout and die while others might not sprout at all.
Let me explain.
Many of my articles have become the source for books that I have written or other articles. For instance, my book, Saving Shallmar: Christmas Spirit in a Coal Town, grew out a pair of newspaper columns that I had written years earlier.
Another way that my article seeds have grown is when I gather some of my favorites for a collection.
Many of my articles have spun off other articles. For instance, after I wrote about the Tuskegee Airmen from Maryland for the Maryland Life Magazine, I wrote similar articles for Wonderful West Virginia and Pennsylvania magazines.
Then, of course, the articles help keep my name in front of readers. I have even gotten speaking invitations from my articles.
If I were to give up article writing, I would be giving up a lot of the inspiration for my books. So if I’m going to grow my book business, I’m going to have to do it without cutting into my article writing much.